From market research and situation analysis to brand planning and campaign design, Brand Ignite provides a variety of personalized solutions to help brands create their spark in the world.

Situation
Analysis

– Market trends and gap analysis
– Customer perceptions research
– Competitor promotional audits
– Brand equity and message impact
– Concept and message testing
– Discussion guide development
– Survey design and analytics

Brand
Planning

– Workshop design and facilitation
– Brand vision mapping
– Product positioning
– Target audience personas
– Customer journey mapping
– Marketing mix optimization
– Launch playbooks

Communications Design

– Brand architecture and identity
– Messaging & lexicon frameworks
– Content and Tactical planning
– Content design and creation
– Experiential engagement design